Archive for the 'Media' Category

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Three types of free.

When it comes to 21st century culture, media and technology the concept of “free” can sometimes be difficult to pin down. So for my fellow citizens of the Internet I’ve drafted a pragmatic guide to free, in what I see as its three basic forms…

In praise of my Facebook friends.

I still don’t think much of Facebook itself, but the friends I’ve made on it are fairly awesome. Why? I asked them to “like” my entry for the contest above and upwards of 200 did so, no questions asked.

I thought I had a pretty strong chance of making the shortlist, at least. But I woke up yesterday morning to this…

My me-too social object theory post.

Many thanks to James Whatley for sending this my way; he likely understands this much better than I do but I’m going to attempt my own description and cross my fingers that I get it somewhat right.

You might be interested in social object theory if (1) you’re building a social network, (2) you’re building a community within an existing network or (3) you’re trying to figure out what makes successful social networks tick. I’m posting this for that third reason…

A fairly bulletproof social media strategy.

So what do you do if you’re an airline that wants to draw more people to your site? If you’re Finnair, you hold a contest and choose four lucky winners to travel the world and generate content for it.

The key, of course, is finding the right people. Which is why I’m entering…

7digital does the right thing.

Though yesterday’s post on data disasters didn’t have a happy ending this one definitely does. It’s reassuring to know that with all those illegal downloads just a few clicks away, forward-thinking online music store 7digital.com has got its priorities dead right in terms of customer service…